Ep 26: A Cowboy History of the Internet

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"Speaker Name","Start Time","End Time","Text"
"Unknown","00;00;06;21","00;00;50;11","Wow. Hey, guys. Texas Slim. Here I am. Texas Woman Podcast. Today's episode is called The Cowboys History of the Internet. I wanted a title that was Texas Cowboys History of the Internet, but it's too many words in the title. So here we are today, folks. I think a lot of y'all know that maybe I did. I do that."
"Unknown","00;00;50;11","00;01;15;17","I was in big tech that I do know technology. I was raised a cowboy in West Texas. Agricultural ranching in the belly of the beast of the cattle industry in the United States of America. And what I wanted to do was to do a little reflection on where we've come from. And when we talk about the Internet, very few people even know what it is."
"Unknown","00;01;15;19","00;01;33;01","They call it the information highway. They call it a lot of things. When I was 19 years old, I packed up my car and left West Texas because the town was dying and I had to go find a life. What I found was Austin, Texas. What I found was technology. And it was at a time when the world was changing."
"Unknown","00;01;33;03","00;01;55;02","The wall had come down. I've talked about that before. But what was going on in Austin, Texas, was an incubator for where we came from in the Internet. There's a lot of things about this network that a lot of people across this world did not know. So I wanted to and I talked with June, our executive producer. Let's get back to the source and the seed of this information."
"Unknown","00;01;55;02","00;02;19;26","What are we doing on the Internet? How are we using that from whenever I was 19 years old and to where we are using now throughout the last couple of decades, I saw a lot of red flags. I worked in certain industries that basically helped engineer where we are right now. My information and my experience is vast. I started out as a technical support representative for the phone company."
"Unknown","00;02;19;27","00;02;50;17","It was GTD was my first ever tech job and I answered the phones and not taught people how to use a mouse, how to use a keyboard and basically customer service. And I was self-taught. I've worked in restaurants and bars and resorts across the United States. I studied technology at all times. I was around a lot of people there were back in the day called cyber punks, and we had programmers we had basically knew minds coming into a new industry."
"Unknown","00;02;50;17","00;03;18;12","Nobody knew where it was going. There was no script. And but what we had was a lot of innovation that was coming together. It was a perfect storm to basically really innovate with information, with connecting people to other people across the world. And the sky was the limit. One thing about the Internet that a lot of people don't really realize, or that I don't even know if they would ask the right questions or know how to ask the right questions."
"Unknown","00;03;18;15","00;03;55;14","As far as what the Internet started out to be, the Internet was an open sourced network. It wasn't closed off. It had certain layers to it. It was it was exchanging packets, packets of data, packets of information. We didn't have audio and video in the beginning. We had information exchange and it was fascinating. It was developing a new protocol of a life of education, information exchange, and it was done in a decentralized way, in an open sourced way from where we've come."
"Unknown","00;03;55;16","00;04;24;04","It was fascinating in the beginning. It got big. It became very arduous at one time working in technology. You're probably making pretty good money. But we went from basically indexes to browsers to online software to broadband development. More, more, more information in that pipeline. And across the Internet. We went into online software, we went into innovation in ways of financial."
"Unknown","00;04;24;07","00;04;48;01","There's many layers from when I started within the Internet and basically 1990 to where we are now. Many layers that have been built on top of each other. I work in some area at Boots Marriott Pants. Do you think the area corporation was selling boots online? 20 years ago they weren't. Now they sell millions of dollars worth of product online."
"Unknown","00;04;48;03","00;05;11;20","That took a lot of innovation to get to. It took a stacking layer upon layer upon layer onto the Internet that we know today. With commerce, we developed commerce. That commerce became very centralized. Banking became very centralized as far as portals, gateways across the Internet to where you basically had to have certain types of rights and permissions encryptions."
"Unknown","00;05;11;22","00;05;31;04","What we had, though, in the very beginning, we had to develop some protocols. In today's world, I remember when Microsoft Ten came out and I knew that we were pretty much done with people understanding technology because Microsoft ten, I believe it was, was an operating system that you were supposed to use on your laptops. It was basically the interface."
"Unknown","00;05;31;04","00;05;59;14","The user interface was nothing more than a smartphone. And with that, there's another layer of usability within this thing we call the Internet. It is basically separated people for understanding what's going on underneath this top layer of the Internet that most people spend their lives on now, from swiping instant videos on TikTok and Instagram. Our attention spans have gone down the innovators of the Internet of the early days."
"Unknown","00;05;59;16","00;06;31;09","Some of them aren't with us. They'd be turning over in their graves. What we've had is a loss of basically a peer to peer exchange of information throughout the last couple of decades. So moving forward with the Cowboys history of the Internet, I think innovators are very visual away. And it made me very effective in in technology, the way I think, the way I see things, it was actually being very beneficial coming from small town Texas and having a kind of a cowboy angle of a view to a few things."
"Unknown","00;06;31;09","00;06;52;29","So we're going to talk about layers, the layers of the Internet. In the beginning we had the beginning of the Internet was we had DNS domain name service. We also had TCP IP. Both of those are a type of a protocol that we developed that was developed and we developed on top of that was the first layer of the Internet."
"Unknown","00;06;53;02","00;07;18;08","It was a peer to peer. You know, we had packages, changes we had where you could actually exchange information on that first layer of the Internet. And then in the second layer of the Internet, we basically had htp FTP. We had basically where you can email, you could do certain types of peer to peer exchanges of information once again, another layer of protocols."
"Unknown","00;07;18;10","00;07;38;22","But what we have now is you have two layers that were is established, didn't know where it was going to go to, but it was something that was free. It was open sourced. It was decentralized. I had sections to it. It was it's just not one big Internet out there. There's different networks that basically have to have agreements, other nations talking to each other."
"Unknown","00;07;38;29","00;08;14;06","But what we have now is a third layer. That's when we really started leveraging those two layers of protocols and innovation that had happened. Well, right now we're stuck on that third layer, really, and it's the interface surface level layer. And when I say that I'm talking about all the social media companies, all these big tech companies, these software companies that basically innovated extremely powerfully in that Internet, but the more they innovated, the more that they closed off in centralized, what we call the Internet."
"Unknown","00;08;14;08","00;08;40;18","They created indexes. We have Google. And guess what? Folks at Google isn't the Internet. It's just an index that they basically built. We have social media. Facebook was one of the first really to start capturing data and really understanding and they really innovated. You know, the like button to deliver dopamine to somebody to in within the behavior analysis in which they built this third layer."
"Unknown","00;08;40;20","00;09;06;28","There's been repercussions. We've got short attention spans. Our children are raised with devices in their hands all the way from being in the crib. What there was there was a massive opportunity to capture our hearts, our minds, our behaviors in ways that added general public really does not understand. And what we need to do as far as cowboys, basically dissemination of the Internet."
"Unknown","00;09;07;00","00;09;33;11","You need to understand where the beef initiative is operating and where a lot of people are operating these days. That really is not effective in early on, I knew that the ranchers producers in the United States of America and across the world would never have a digital voice. They didn't have access. They didn't get the invitation. And they didn't they weren't asked to innovate within that first two layers of the Internet."
"Unknown","00;09;33;13","00;09;59;14","We're at a point now where it's a form of prohibition, a free exchange of information, and a lot of ranchers and producers in agriculture and ranching have been captured in ways they've been solicited to a level of complacency. Basically, they they don't have a lot of respect for technology, nor should they. They're ranchers and producers. They need to be out farming the land and stewarding the animals."
"Unknown","00;09;59;16","00;10;27;21","And instead they've been asked to go into a infrastructure of an index that is now controlled by a lot of people that are using the Internet. That third layer of interface, surface level of information in there, capturing a lot of people's spirits, their basically their behaviors and their businesses and their industries. So let's take it a little bit deeper as far as talking about these three layers."
"Unknown","00;10;27;23","00;10;47;03","But before we go a little bit deeper, I want you to understand where the biggest initiative lies and where we're going and where we've been innovating. Of course, a lot of people found me on Twitter. That's where I chose to start, because I saw a lot of people really paying attention to eating clean food. I did do my analysis."
"Unknown","00;10;47;07","00;11;11;17","You know, Twitter is a third layer of the Internet beef initiative. Dot com is also a third layer of the Internet. But what we're doing is we're pivoting and right now we're pivoting off that third layer and we're becoming an umbrella of protection and of marketing and of beef intelligence and of basically Internet intelligence. And we're going to pivot away from all of this third layer capture."
"Unknown","00;11;11;19","00;11;33;25","If you look at the way they've captured the third layer of the Internet, a lot of our basically food systems have been captured in the same way, and we're pivoting off both of those interface surface level layers, which is a third layer. And we're going to go a little bit deeper and we're going to provide that umbrella of protection and marketing and basically intelligence."
"Unknown","00;11;33;25","00;12;01;21","And I want to introduce Robert Carne real quick. He was the inventor of the TCP IP. He's very humble man. He had a very big vision. And one thing about TCP IP is that in the beginning, you know, they were building bricks. It was foundational. And he talks about that in this video. So let's pivot into this video that was found in the Internet archives and see which thing."
"Unknown","00;12;01;24","00;12;29;22","Yeah. I'm Bob Kahn, the president and CEO, the Corporation for National Research Initiatives. That's a nonprofit organization located in the Reston, Virginia, area about the 20 minutes from downtown Washington, D.C.. My involvement with the Internet really goes back to the very beginning. I was involved in the design and development of the very first packet switch computer network called the ARPANET and LED efforts to create two more."
"Unknown","00;12;29;22","00;13;01;16","One was a mobile radio network called Packet Radio, and another one was a satellite network at satellite on Intelsat four to link the US researchers with the researchers in Europe. Fact the had links into Italy, Germany, the UK and Norway. The internet really arose out of the the need to connect those three networks together to make it possible for computers and researchers on any one net to talk to those on the internet."
"Unknown","00;13;01;19","00;13;22;13","And one of the concerns that I had in the late 1970s was that if anything happened to myself or to then there would be nobody else in the community that knew what we were trying to make happen with regard to the Internet because it was all being driven out of the US government at the time. It's important to understand how the internet evolves."
"Unknown","00;13;22;19","00;13;47;11","You know, it's got so many participants, different companies, different researchers and the like, and somehow it all manages to sort of evolve on an even keel. I think that was due to two things. One, the fact that the Internet is actually an open architecture with defined interfaces and protocols that are managed separate from the underlying networks and devices and computers and that."
"Unknown","00;13;47;11","00;14;17;25","So basically what Robert Kahn was saying there is that we're building a layer for the Internet that was connecting other networks that were established. But the intentions of that early on innovation within TCP IP was basically to have a free exchange of information which was going to make the world better. It was going to get people actually access in a digital way to information to where they basically save time to develop new relationships."
"Unknown","00;14;17;27","00;14;41;04","They were really innovating together. It wasn't a competition. It wasn't something about sintering. It was actually free exchange of information. And that's what a lot of people need to understand. It was foundational to basically let you freely exchange intelligence in a way that you felt that you could and you could do it securely without having to really worry about anything."
"Unknown","00;14;41;07","00;15;11;04","Times have changed. There have been very few major architectural changes in the Internet over the years there. There are clearly discernible changes like the Internet started out mainly as a text based kind of communications medium. And in recent years it's gotten much more graphics oriented. A lot of the images flowing over the net. It's gotten much more able to deal with some of the other media like audio."
"Unknown","00;15;11;07","00;15;36;19","Increasingly, we're seeing video come come over the Internet. And I think that trend will continue as more and more broadband capabilities are deployed around the world. I think we're also seeing a major impact of wireless people who are able to stay connected almost 24 hours in the day, wherever they are. You can't get quite the same kind of display screens on a little cell phone."
"Unknown","00;15;36;19","00;16;01;01","But we're seeing larger screens come out. We're seeing all kinds of other kinds of devices, including, you know, wireless glasses that can, you know, give me large screen images or the equivalent. So those those are pretty well known and understood features of the Internet, but that's mainly kind of evolving the current architectural paradigm. One thing that he brings up is in the beginning it was about text."
"Unknown","00;16;01;01","00;16;26;26","And when I say data exchange across packets exchange, whether you meant text, you were basically writing a letter, you are exchanging reports, and it was a textual based system, which is great. That's where it needed to start out. There was not much broadband that was even there to understand how to get much more with video, audio or the different types of mediums."
"Unknown","00;16;26;28","00;16;56;28","Now we basically rely on what that means is that that created a whole new visual for people throughout the interface and looking at what you were looking at and basically the creation of, you know, the way that we were using medium from TV to internet to school books to textual based delivery of information to audio and video graphical, we've come a long way with that."
"Unknown","00;16;57;01","00;17;34;00","Once again, we took away basically the intentions of the Internet to really exchange information in a very useful, very sovereign way, very decentralized way into more of a capture of imagination and behavioral change. That's definitely happened because we've basically built that multimedia into the Internet in a way which we have. The issues for the Internet are less likely to be technical ones and they are likely to be policy kinds of questions."
"Unknown","00;17;34;02","00;18;07;08","I mean, within the of the nations of the world were the the uptake for or the uptake for the Internet is, is sort of growing and expanding even as we speak in some of the developing countries. The challenge is how to get some ownership and participation. So the real question is how do we enable the countries of the world to play a more active role in the evolution of the Internet than I think they currently feel they have?"
"Unknown","00;18;07;11","00;18;30;08","Many of those countries think that the the U.S. is in control of the Internet. I would challenge that notion because I think we've worked very hard over the last 30 years to devolve as much of that from government into the private sector. But there's still a focus on one organization I can which deals with domain names and IP addresses as if somehow it's a control."
"Unknown","00;18;30;10","00;19;06;07","It really is only a small part of the it's an important part, but it's only a small part of the Internet. So I think how we deal with all these competing policy issues is really going to be the major issue for us in going forward with the Internet. We have as a result of a couple of world summits, a series of forums that have been set up called Internet Governance Forums, which is a place where people can come together to discuss what it is that the it's on their minds about the Internet approaches that they want to take and the like."
"Unknown","00;19;06;09","00;19;35;11","Is there a way to adjudicate between policies that might compete with each other that are not really yet on the other hand, you know, the Internet is is a sufficiently robust architectural design that it doesn't really spell out what the underlying networks have to do. And in fact, one of the big issues of the future is probably going to be what actually is the Internet."
"Unknown","00;19;35;16","00;19;58;21","And many people who think of it as a kind of network and even at the best you could view it perhaps as a virtual network of some sort. But the Internet is about linking together networks of different kinds. So the networks themselves are just components of this architecture. But the Internet architecture itself is about the protocols to allow them to be."
"Unknown","00;19;58;22","00;20;28;14","We heard Mr. Kahn talk about policy issues being one of the biggest problems within the Internet. We have policy issues across this world right now. We have countries basically that are vying for permission for your your basically data. We've come a long ways and the technology has never been the difficult part. I remember basically having the most robust technology and, you know, at your fingertips in telecommunications, they have over 20 new innovations at any one time on the shelf."
"Unknown","00;20;28;16","00;20;53;19","The reason we can't get there is because there was always a basically a true understanding of how to use the Internet. And what they've done is basically they've captured the usability a little bit further on down this podcast, you're going to hear about behavioral and psychological things that basically we've had to deal with now and we deal with it in society."
"Unknown","00;20;53;22","00;21;19;19","So how do we get back to this type of mindset that we're trying to kind of paint a visual for you? Well, we we pivoted. We whenever I first started the beef initiative, that was my very first thing that I needed to do within myself first and then to where I could articulate this. We need to pivot back into that basically philosophy and the innovation mindset that we had back then."
"Unknown","00;21;19;21","00;21;42;17","We need to do that within the beef industry. We need to do that within basically truth in food. We need to do that within building community and basically, you know, getting back to where it's a peer to peer exchange whenever you are developing relationships. So you want to be part and be a supporter of those that feed you well."
"Unknown","00;21;42;17","00;22;05;21","You come through the beef initiative portal and that gives you an umbrella to where you can go shake a rancher's hand and begin that decentralized mindset, decentralize relationship to where you're not relying on other layers of the Internet to do your validation for you or your verification for you so that the amount of networks that Mr. Khan spoke of."
"Unknown","00;22;05;27","00;22;31;03","Well, that's what we're reinventing within the Beef initiative. We are a group of networks that is living back into that second layer of the Internet, and we're basically going to have a lot of success because it's a new day in time. And this innovation and now we're going to kind of shift over to poor market preacher. He was basically the inventor of DNS domain name service."
"Unknown","00;22;31;05","00;22;56;02","What that was, was a naming convention that basically was you having rights on this, what we call the Internet. It was a network and you really only had to have permission from one source. That was the domain name provider that you were going to be able to do your dot com beef initiative, dot com. We only answer to that one dot com basically provider."
"Unknown","00;22;56;05","00;23;17;12","So let's take a look and let's get familiar with DNS first and then we'll move on from there. You are credited with inventing the DNS. I believe that's true. Call And what does that consist of? Well, you know, the original word was a set of viruses that talked about the principles behind the DNS and how you might go about implementing it."
"Unknown","00;23;17;14","00;23;35;29","We kind of like did one version and then they got rebased as the famous RC 1034 and 1035 So, you know, I really invented the foundation. And then over the years people have added other stuff on top of it. So it's now a ten story building and maybe I did the foundation in the first floor. And what made you think of this, this brilliant invention?"
"Unknown","00;23;36;02","00;23;59;06","Oh, you know, it's more find the need and fill it. There was a need to do something that was more distributed than a single host table. And in reality, I think it turned out to be one of the influences that let the Internet be more viral, let people manage their own domain. You only had to interact with the gods would be the best way."
"Unknown","00;23;59;07","00;24;20;08","I at once. And then you got to manage everything after that yourself within your own space. So it allowed people to work on their own without having to constantly go back for new parameters from the central authorities. I like how he says central authorities gave you your personal space in which you could function on. It was something that was now we know is called the metaverse."
"Unknown","00;24;20;08","00;24;44;25","Really what you were able to do is you had your own network and you established who you were, You had your own domain name definitions, dot com Texas slams cut second I am Texas slammed dot com. We all participate in it now. But once again who are the central authorities that are controlling whenever I go out there and purchase that dot com."
"Unknown","00;24;44;27","00;25;04;04","Let's go a little bit deeper here. I mean, you know, there is another I think the most obvious blown call I call it technobabble denial of service attack was that for many years I can was telling us that we couldn't add new top level domains because it would affect the security and stability and it was dangerous and so forth and so on."
"Unknown","00;25;04;06","00;25;28;25","This was in the context of generic top level domains like, you know, dot EU or dot Asia or whatever. In the meantime, we added 200, you know, country code, top level domains. And then somebody finally said, well, gee, you know, the DNS doesn't know. So, you know, it was a case where there was a fierce argument that was being made that it was, you know, a technical problem when in reality it was a political one."
"Unknown","00;25;28;25","00;25;47;18","And so I you know, I know a little bit about the DOS attacks. I think there's several of those in the works. What's inside us is a technobabble denial of service attack. It's written you say no to somebody on the basis of technical reasons that are fallacious, but you expect that the people that you're making the argument to, you know, can't just say no bullshit and go read."
"Unknown","00;25;47;23","00;26;11;13","RC 1034 What about the enhanced security that means? Is that going to happen? Is it important? Yeah, you know, I think it's important. I think it should happen. You know, I don't think that there's, you know, more than a decade's worth of technical work there. But the problem is, is that it's taken so long that the political landscape has gone back and forth."
"Unknown","00;26;11;13","00;26;36;21","You know, the in the post-9-11 world, people have different, you know, ideas about the trade offs between, you know, privacy and individual rights and the legitimate needs of law enforcement. So I like how he brings in right there. It became a political issue. The name of countries, 200 countries. You know, we got there dot coms, you know, based on dot Asia, dot New Zealand."
"Unknown","00;26;36;23","00;27;13;02","And the the amount of information in nefarious actually understanding what was possible and what people were already engineering to take control, that's something that was very simple. It was something that was useful across the globe and it didn't have a lot of interaction from governments, from the political players, the policy makers. And it's interesting that he brought that up in that interview to know what we know now and who is now basically positioning themselves with more."
"Unknown","00;27;13;02","00;27;53;12","Basically, I call it nefarious information about where we are within security, within the Internet and how simple he said that it should be. I could have been. But once again, the type of information that the general public and ranchers producers get from their industries and their perspectives as far as being consumers is it's come a long ways and it's about to ramp up in a way that is a form of a censorship from having access to free flowing information across this bundle of networks that we basically put together through these protocols."
"Unknown","00;27;53;14","00;28;15;13","And now I want you to pay attention to what Tim Berners-Lee has to say. He was the inventor of HTTPS. His vision was pretty much about mid nineties, I would say, and he really nails it of what he was pretty much afraid of what he what kept him up at night and how we started linking in the Internet."
"Unknown","00;28;15;13","00;28;39;04","I'm not going to go into a lot of technical jargon here, but whenever you started seeing links in dollar signs, he saw that there was going to be big issues moving forward. I tried to write this talk to be cynical and it's not in my nature. So I think so forgive me if I make a mess of it, but in fact, I think we I've seen this sort of thread of bitterness and which I do not share."
"Unknown","00;28;39;04","00;28;58;16","So I maybe I'll just I'll try and turn that off a little bit. So I still have a dream that the web could be less of a television channel and more of a sea of interactive shared knowledge. The idea is that we are immersed in something which is a warm, friendly environment made of those things which we have seen."
"Unknown","00;28;58;16","00;29;19;26","We have heard, we believe, oh, we have figured out and it's interactive. I met somebody just upstairs over lunch who said that a few weeks ago he discovered that, in fact, the World Wide Web program, the original original browser editor, was in fact an editor. And in fact, you could make links as easily as you could follow them."
"Unknown","00;29;19;28","00;29;40;00","And that was fundamental. It seems to me. There are two things which seem to be totally bizarre. One of them is the fact that you can't do that and we've lost that. So in fact, the thing is not interactive. I don't know if I can think of any hypertext experiments in research side where you have not been able to make links just as easier than authorship."
"Unknown","00;29;40;00","00;30;01;24","We've really been right up there. And now for some historical quirk which I could go into, I have gone into and I won't go into it. We have a whole bunch of things out there which are browsers, so that's the first thing I'm a little embarrassed about. In the second thing, I'm embarrassed about is the fact that of course when you made the links and you edited the text on the screen, you didn't see any of these the URLs and HTML and all this stuff."
"Unknown","00;30;01;24","00;30;20;29","And the weirdest thing for me, as you can imagine, is to see an advertisement in the Help Wanted of the Boston Globe saying they want HTML writers or HTML programmers. I mean, give me a break is like asking somebody to come along with the skills to write a microsoft Word file in binary. The whole thing is totally inappropriate."
"Unknown","00;30;21;02","00;30;54;10","I think that's probably kind of an eye opener for everybody for help on this. On saying h HTML, it wasn't even needed. Once again, compartmentalize, giving a big opportunity that could have been interactive, it could have been freely shared information. But what they did, they started shutting off gates of free access, flow of information. And whenever you have somebody that you can look back historically, really visioning where this could go wrong, where it should have gone right, we can look at people's behaviors."
"Unknown","00;30;54;17","00;31;21;05","Everybody out there thinks that the browsers were always there. I remember when Netscape was was a number one browser in the world, and then this company called Google came along and basically they hijacked usability, They hijacked the network. And I love them in the beginning, but now let's see where we are as far as indexes in free flowing interactive information in a peer to peer way."
"Unknown","00;31;21;07","00;31;47;15","A little while later people say, Hey, hey, hey, makes a cool man. And the the click here brigade sees the public imagination and been seized by the public imagination. They're rushing all over making this week all links and and and that was a phase and then the link now implies readership. You make a link for the guy at the end of the link."
"Unknown","00;31;47;18","00;32;11;18","This is interesting to him. We haven't even got Xanadu and we got we haven't got trans copyright. But still the guy is very interested in his readership. You make a link and number of things happens. The guy is ego goes up, his sort of citation rating goes up, he starts checking the referrer field and he starts looking to find out what sort of people are reading his stuff."
"Unknown","00;32;11;18","00;32;35;21","And he starts to and pretty soon he starts writing within the document a profile of the people who found the data and an explanation of how many people. And you find these little counters. Have you seen these little counters on the web that you come across saying, you know, this document is about and by the way, few of the 3,421st person to read it, what pops up in my head is how many likes do you have from what he just stated, what is the intentions?"
"Unknown","00;32;35;23","00;33;04;05","Who is providing you information? What is it based on and what type of technology supports this type of interface surface level behavior on the internet? Once again, he's able to paint a picture that we didn't have to be where we are and where we are right now. Are you really getting the best source of information in a peer to peer interactive way that is improving your life, or is it just causing more concern?"
"Unknown","00;33;04;08","00;33;47;15","I'd say confusion, anxiety in a way, too, where it keeps you always guessing that like button it does more than just basically clicks numbers. It also it has something to do with your behavior to. And then for some people now the association is the link with the dollar. Now that's an interesting one. Now it's not. Yes, it's an interesting one because it means that there's all this commercial stuff pushing the pushing the web technology and it turns the world upside down and it gives it a sort of a slant, which it hasn't had, which it didn't have when hypertext was a good old academic field."
"Unknown","00;33;47;17","00;34;07;12","But what's interesting about it is that link is the unit in hypertext and the dollar is a unit in one of the simplest models of the market, the government, the behavior of people. So we've had two systems. We had the behavior of people which we generally regard as something which computer science ought not to computer scientists or not to get involved in."
"Unknown","00;34;07;14","00;34;43;09","And we have the hypertext, which for a long time other people felt that people, human beings ought not to get involved in. And we have them kind of linked together. And it suggests to us that, in fact, we should not simply talk about hypertext and evolve hypertext. I love what he says. And I knew this early on within the Internet, the people that I'd met, computer scientists, should not be in charge of behavioral analysis whenever this third layer of the Internet actually had some legs to it and amount of people that basically started engineering behavior from a computer science perspective."
"Unknown","00;34;43;11","00;35;21;00","Then there was red flags in my head. There was red flags in a lot of people. The computer scientist should not be social engineering. The behavior of our users. We should have actually a different group of people that are in charge of behavior analysis. So when it comes in to the use of the Internet, the the the that layer, which has been pretty much captured by very few companies and corporations across the globe, I'm going to wrap this up with a few summaries here, and we're going to talk about Bitcoin."
"Unknown","00;35;21;00","00;35;42;07","And a lot of people are confused by don't be, it's okay if you are, don't be intimidated. It takes education, it takes transformation, and it takes adoption. It takes a lot of experimentation. It takes a lot of innovation that I'm very excited about the Bitcoin layer network. Basically, it's part of that second layer. We're hanging out there with HGTV."
"Unknown","00;35;42;09","00;36;01;21","We're doing something that's never been done before. It's it's not the stock market, it's not a crypto currency. It's basically to own layer of the second layer of the Internet. We get to play around down there. And a lot of people don't realize that the initiative we're pivoting off of that third layer that all these big dogs are playing, planning."
"Unknown","00;36;01;21","00;36;18;03","They have all the censorship with social media and food and everything else that we deal with as far as monetary systems. What we're going to do is we're not going to go to that fourth in that in that sixth layer that they're trying to say Web three, what we're going to do is we're going to pivot back down."
"Unknown","00;36;18;06","00;36;40;08","We're going to get back to the source of the seed of where all this came from within technology and within beef. So that's going to be the fascinating ride. That's why you don't call me an influencer, because I'm not and I'm not about competition here, folks. One thing and that second point in this summary is that I'm sitting right here in the Texas Panhandle."
"Unknown","00;36;40;10","00;37;02;14","And you know, what we've had is we've had amazing amounts of rain and we've a lot of things happen to this landscape here throughout the years and throughout my lifetime. You know what? I come from a commodity cowboy country. I am right now surrounded in commodity land when it comes to beef. And I'm here to tell you this is not a competition."
"Unknown","00;37;02;21","00;37;30;03","What I believe is that regenerative farming and ranching is the best protocol moving forward. Moving forward. I do not judge anybody in the commodity beef market. You've done what you've had to do and so many different reasons and you have to answer to so many different layers. Well, what we're going to do is we're going to eliminate those layers that basically do not let you steward your land and your animals."
"Unknown","00;37;30;07","00;37;59;15","And we're going to get down to brass tacks. We've got a better business plan, I feel. And the beef initiative fills in those ranchers and producers that are coming in. They're ready to give back in a foundational way. This is fundamental. You heard that before when we're just listening to the Internet and where it came from. This is fundamental foundational change within the beef industry and within animal protein and within basically clean food."
"Unknown","00;37;59;17","00;38;23;21","It's getting us back to truth in food. And that's what's so exciting. This is not an instant gratification like on TikTok or Instagram. This is something that we're innovating and we're going to innovate hard and you're going to come with us. You just don't know when yet. But I tell you when it's whenever you go shake that rancher's hand."
"Unknown","00;38;23;23","00;38;50;05","And of course, that takes us into podcasting 2.0. And basically our boost section, if you guys have downloaded the fountain out, do it now, Fountain App and also two point podcasting. 2.0 is something you need to pay attention to. I'm just going to say right out here, Adam Curry, he's been a great innovator and basically, you know, he is the godfather."
"Unknown","00;38;50;07","00;39;10;29","What we have here with podcasting 2.0 is we have something called RSS. We have something that is a free exchange of information. It's decentralized in a way with podcasting 2.0. There's a lot to understand it for all of you out there right now that are just listening to this podcast, I understand it, I promote it, I encourage it."
"Unknown","00;39;10;29","00;39;36;13","But I always talk about you need to change your consumption model. I mean, audio, video and food. Well, we're asking you to do not only listen to these podcasts, but also basically you need to watch what we're doing with the visuals through YouTube. I am Texas Slim on YouTube. You're going to listen, you're going to watch, and then you're going to spread and share, just like these guys are sending the stats, they're spreading the information."
"Unknown","00;39;36;19","00;40;07;00","They're using. Podcast 2.0. It's decentralized information exchange within sound communications folks here. Let's let's look at here's Jean Averett, aging man. It's good to hear and see you. 33,333 SACHSE Those is what Jean says. And of course, we got Bubba. Bubba was just here in West Texas. We got him fixed up. He's going to go down there and meet us in Luling, Texas, at hometown, meets with Paul Bolton and Clyde with to Barresi Ranch."
"Unknown","00;40;07;00","00;40;29;21","And we're going to spend a week down there. We're going to be doing some story kits and some media get. So here's what Bubba has to say. With 20,000 that, hey, so many ranchers, so much beef. Let's go shake your hand. Thanks. Bye bye. Appreciate your brother. Then we have Cole McCormick, one 9999 Schatz saying, let's regenerate America."
"Unknown","00;40;29;21","00;40;54;00","I agree. Call LaSalle, Let's join this cattle drive. The modern day cattle drive is what it is. And then we've got Joel W There you are. Joe, good to see you again. He's got 1111. Satch The only bad cow is one that never makes it to someone's plate. There you go. Thank you. Thank you, Joe. And then, of course, we have bicycle Bitcoin."
"Unknown","00;40;54;02","00;41;23;04","It boasts hundreds ads. Thanks. Bicycle. Okay, here we go, folks. A lot of technology coming your way. Don't be intimidated. Don't be frustrated. That's why we're here. We've built it. We've built an umbrella of information for you. The business truly is a technology company. We come with proof of work that is decades long. We're not going to ask for permission to innovate within technology."
"Unknown","00;41;23;09","00;41;48;09","We're not going to ask for permission to innovate within the beef industry. Everything that we do is extremely solid. It's proven, and it comes from basically our technologist, it comes from our research and analysis. It comes from all of our volunteers. It comes from basically our ranchers themselves. We want to spread this word. We're relying on you. I say it all the time."
"Unknown","00;41;48;09","00;42;11;15","You are the marketing arm for the great American rancher producer. This is a health initiative. That is my intentions for everything that I've done within the beef initiative in food intelligence and beef intelligence is to save children's lives. This is not a competition, folks. This is a collaboration. This is innovation. This is innovation. Back into that layer two of the Internet."
"Unknown","00;42;11;15","00;42;29;09","It's there. We're trying to bring you along. This is a modern day cattle drive. We're all going to get there together. We're all going to help each other out. Producers, reach out, go to the beef initiative dot com. Let's partner up any which way you want. This is a collaboration. I'm going to keep on saying that this is a collaboration."
"Unknown","00;42;29;09","00;43;02;28","This is not competition. I'm not judging anybody for any place that they are within technology or within beef. You're trying to feed your family. You're trying to live your best life possible. Let's do it together. We have an amazing team. We have an amazing road map. I had. I'm doing this for all the right reasons, My son. I want to leave him a legacy that he can look at and say, Damn, Dad provided the best food possible for me so I could have some sovereignty in my life."
"Unknown","00;43;03;00","00;43;32;03","He provided the best information so I wouldn't have to be trapped on this basically 10th layer of the Internet. Whenever he becomes my age, we're going to take people to the source of the seed of sovereignty of basically stewardship of your mind, body and spirit. I am Texas. Sam, are you now? Wow."

Creators and Guests

Texas Slim⚔
Host
Texas Slim⚔
Founder of the #BeefInitiative and #FoodIntelligence • Native Texan w a Global Reach • #Bitcoin • https://t.co/x0x0MUlTU0
R.S. June
Producer
R.S. June
CCO, The Beef Initiative | Founder, Texas Slim's Cuts | Founder, Florida Beef Initiative
Texas Slim's Cuts
Producer
Texas Slim's Cuts
Texas Slim's Cuts is the premiere creative agency for The Great American Rancher. Founded by @modernTman and @JuneFL Backed by @beefinitiative.
Ep 26: A Cowboy History of the Internet
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